Employer Brand: A Weapon in the Recruitment Arsenal

Good talent, to put it simply, is hard to find. But investing in your Employer Brand makes it so much easier. Identifying and engaging individuals with the skills and competencies…
Seriously! Not another Employer Profile Page Investment.

I had a client ask me the other day if they should invest in an Employer Brand Profile Page on one of the job sites they use. I thought this…
Communicating Your Employer Brand: Compete for Top Talent

Should small or mid-size companies invest in building a strong employer brand? The answer is absolutely yes. Small and mid-sized businesses face many challenges. One of the most overlooked challenges…
Job Postings – Stick a Fork in It

It never ceases to amaze me that companies are still using the same old job posting format to advertise their jobs on job boards, their career sites and social channels….
Amazon is coming to town? You ready corporate recruiters?

It was not long ago when our best students and best-established talent headed for the sunny skies of California to explore new career opportunities. Those in STEM (Science, Technology, Engineering…
Eight Best Practices for Recruiting New Grads

My eldest son is going to be graduating from University in the coming year and although he’s really excited, he’s also stressed about finding a great job that will pay…
Top 4 Employer Blunders That Creates A Poor Candidate Experience

How do you hire the best of the best? The answer is simple! Create a great candidate experience. To do that, put yourself in the candidate’s shoes and ask yourself…
6 Signs You Need An Employer Brand Refresh

If you’re unsure if it’s time for an Employer Brand Refresh, you’re not alone. Sometimes the signs are obvious and sometimes they aren’t. But what’s obvious, is if you’re going to…